Managed a pay-per-click (PPC) advertising campaign for XYZ Fashion Boutique to drive e-commerce sales and increase brand awareness. Conducted keyword research, created targeted ad campaigns across Google Ads and social media platforms, and optimized ad performance based on conversion data. Implemented remarketing strategies to re-engage past website visitors and abandoned cart users. Resulted in a 75% increase in online sales revenue and a positive return on ad spend (ROAS).